Common People is Mexico's hottest Concept Store.
Problem
Located inside a 1940s mansion, Common People sells unique products with very small inventory, including exclusive, one-of-a-kind pieces that sell out fast. Common People's catalog is quite big, and its offering spans many categories.
Solution
The online store had to be deeply integrated with the store's day-to-day operations, making sure no out-of-stock items were sold online. The result was a very clean site that was easy to navigate and communicated with the onsite team to prevent the sale of unavailable items. The site included a simplified category sorting convention and a UI that reflected the brand's unique personality.
Execution
- Built for Shopify with Liquid.
- Responsive and fast to load.
- Store setup and CSV optimization.
- Advising for stock sorting & lead gen.
